4.55 out of 5
126 reviews on Udemy

Marketing Fundamentals

Learn the core elements of marketing with real examples and cases
Dr. Muhammad Tahir Jan
1,242 students enrolled
English [Auto]
The most important and widely used definitions of marketing
Details explanation of those definitions
Understanding of various marketing philosophies
Understanding the difference between traditional marketing and contemporary marketing
Acquiring the knowledge of the evolution of marketing
Understanding different marketing management orientations
Understanding the 4 Ps of marketing (Product, Price, Promotion, Place)
To learn some of the most critical topics in marketing, like; customer value, customer satisfaction, customer retention, and customer loyalty
To know the difference between Attitudinal Loyalty and Behavioural Loyalty
Detailed explanation of Marketing Segmentation
Understanding the bases for market segmentation
Building and improving your marketing vocabulary and crucial concepts of marketing
Understanding how to Satisfy customer and translate that satisfaction into PROFIT for your organisation/ business
Download course related material, including slides and reading material

This is one of the most important courses for you if you want to learn and expand your knowledge and understanding of marketing. This course starts with the basics and will take you to a reasonably advanced level of marketing. The goal of this course is to make you understand the philosophies of marketing and teach you how you would be able to apply those philosophies in your businesses and organisations so that you achieve the success you are looking for. So, enrol in this course and learn marketing.

Remember, without sound knowledge, understanding, and application of marketing, you can never succeed in your business.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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2 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion
Marketing Fundamentals
$108.98 $79


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