3.9 out of 5
82 reviews on Udemy

Design Thinking : Customer Journey Mapping

Sure shot way to delight customers, improve customer experience & become profitable
Nilakantasrinivasan Janakiraman
1,028 students enrolled
English [Auto]
Be able to redesign customer experience (CX) for your products/services
Using Design Thinking tool for Customer Experience Management
Be able to create a customer journey map
Be able to redesign customer experience (CX) for your products/services

Through a Case Study, this course will teach you to create Customer Journey Map of your own organization. Journey Mapping is a design thinking tool and is widely used to understand and empathize with the customers. Using the Customer Journey Mapping, barriers and levers in the customer’s end to end journey can be identified and they can be used to re-design or re-think the entire customer experience. This is one of the best tool to develop human-centric designs.

To whom this course is meant for?

Professionals from Marketing, Customer Service, Digital Transformation, UI/UX, Design Team & Start ups.

What is a Customer Journey Map?

Customer Journey Map is a design thinking tool that can be used to improve customer experience & provide wow moments for the customers.

Is it relevant to my sector?

Virtually it is applicable to all scenarios where there is interaction. (B2B, B2C, Govt, Social Business, Non-business

What are the benefits of Journey Mapping?

Typical benefits include 15% improvement in customer retention, loyalty improvement and increase in sales conversion.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
3.9 out of 5
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1 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion
Design Thinking : Customer Journey Mapping
$55.98 $39


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