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Business Plan : Outlines , Templates & Case Study

Learn Business Planning & Lean Thinking to develop a Complete Business Plan
Instructor:
Sedan Kureshi
9,613 students enrolled
English [Auto]
Learn Lean Thinking
Learn Business Planning
Learn Business Strategy
How to Draft a Business Plan
How to Structure and write the Business Plan
How to make a Business Plan Presentation

      This course is about understanding business planning and writing a quality business plan . You will be provided with all the relevant templates and case studies.

     You will be taught all the important concepts of business management quickly along the way so that you can walk away as a business owner after this course , ready to tackle all business challenges.

     It doesn’t matter whether you want to open an ice cream stall, a small manufacturing setup or build a billion-dollar service, you need a quality business plan to understand your own idea and pitch it to different audiences.

In this course, I will empower you with the tools and skills you need to create a simple, yet extremely effective 

(a) business plan presentation and

(b) a business plan document for your new business or idea.

(c) At the end of the course, I will provide you with a real world business plan presentation and document for you to look and take help of.  

(d) As you might not be familiar with certain business concepts, we will also go over some of them and do some assignments along the way to help you create this document.

     You will need this knowledge when you are pitching your idea to your friends, colleagues or investors. Internally, the business plan will help your critically analyze your own business situation and see whether it is worth your time and money in the long run.

    This course will help you answer the most critical questions you need to answer when you want to validate your business idea. Once you take this course, you will be able to create as many business plans as you want for as many ideas you want. And don’t fool yourself into thinking that your idea is worth anything; its absolute garbage unless you make a business plan out of it and test all your assumptions.

    Again, remember that ideas are useless unless you make something out of them, and writing a quality business plan is the most crucial step. 98% of Ideas never see the light of the day because the fear of failure is very high. Well if you enthusiastically take this course, you will be able to know beforehand whether your idea will work or not, and you can avoid pitfalls.

I am extremely excited to be a part of this journey and hope that you will help me help you bring out the best in you and your business idea. Let’s show the world how great your idea is.

Business Strategy

1
Introduction to Strategy

An Introduction to Business Strategy and how it relates to your new business venture.Your business strategy can be defined in either several paragraphs or be written as a set of strategic statements. It is a summary of how the company will achieve its goals, meet the expectations of its customers, and sustain a competitive advantage in the marketplace.

2
Corporate Strategy & Frameworks

An Introduction to Corporate Strategy and how it relates to new business ventures. What are the some of the business frameworks you can use to think strategically?A Corporate strategy needs to effectively allocate resources to the best investment opportunities, drive performance and raise expectations internally and externally, improve a company’s competitive position and add value beyond the sum of its parts.

3
Business Unit Strategy & Frameworks

An Introduction to Business Unit Strategy and how it relates to new business ventures. A business unit strategy allows you to develop and communicate a clear strategic vision, create focus and alignment within the venture team to develop and champion the strategy across the company, execute strategy consistently across the company, create strategic agility through strategy-informed sensing and the ability to have a strategic dialogue and achieve results, showing returns on actions and effects on shareholder value.

4
Team Strategy & Frameworks

An Introduction to Team Strategy and how it relates to new business ventures. How does it impact your new business?

5
Growth Strategies for New Businesses

Some relevant articles that can help you understand and achieve business growth.

6
Understanding Entrepreneurial Business Strategy

A quiz to test fundamental understanding of Entrepreneurial Business Strategy Principles.

Marketing

1
Customer Value Proposition

What is Customer Value Proposition and why is it important?

2
Unique Selling Point

What is USP and why is it important?

3
CLV & Cost of Acquisition

What is CLV & CAC and why are they important?

4
Competitive Advantage

What is Competitive Advantage and why is it important?

5
Customer Segmentation

What is Segmentation and why is it important?

6
Hypothesis Testing

How can I test my hypothesis?

7
Minimum Viable Product (MVP)

What is a MVP and why is it important?

8
Distribution Channels

What kind of distribution channels should I employ?

9
Pricing

How should I price my new product or service?

10
Critical Mass

What is critical mass and how should I achieve it?

11
The 7P's

How can I apply the 7P Model?

12
The STP Model

How can the STP Model help my venture?

13
Marketing Strategies for New Businesses

Some relevant articles that can help you understand marketing from a new business perspective.

14
Understanding Marketing Strategy

This quiz tests your basic understanding of what makes a marketing strategy.

Operations

1
Skeleton of an Operations Plan

The parts of the operations plan in a written business plan.

2
Core Components

Explanations of the core components that you need to include in the business plan.

3
WBS & Gantt Charts

Tools to help your planning and budgeting.

4
Operational Strategy for New Businesses

Some relevant articles that can help you understand operations from a new business perspective.

5
Understanding Operational Strategy

Test your knowledge of what is needed in terms of operations to sustain a new business venture.

The Venture Team

1
The Components

The components that make a Venture Team Plan i.e the HR Plan.

2
External Team

What should you consider while forming the External front of your Team?

3
Internal Team

What should you consider while forming the Internal front of your Team?

4
Ownership Structure I

What are the different kinds of legal ownership and which one is suited for my business?

5
Ownership Structure II

What are the different kinds of legal ownership and which one is suited for my business?

6
Agreements

How should I go about signing agreements within the Venture Team?

7
Common Mistakes

What are some of the common mistakes new business ventures make in terms of forming their teams?

8
Team Development for New Businesses

Some relevant articles that can help you understand venture team development.

Financials

1
Financing Options

What are the options for financing my new business?

2
Key Concepts I

The Key Financial Concepts I need to know to read and write a Business Plan.

3
Key Concepts II

The Key Financial Concepts I need to know to read and write a Business Plan.

4
Key Concepts III

The Key Financial Concepts I need to know to read and write a Business Plan.

5
Venture Valuation I

How do I conduct a Venture Valuation? How can it help me check the worth of a new business?

6
Venture Valuation II

How do I conduct a Venture Valuation? How can it help me check the worth of a new business?

7
Forecasting Components

What are the different components that make a Financial Forecasting template?

8
Financial Forecasting I ( Real-Life Template 1)

How Can I use Financial Forecasting to come up with the right financial numbers for my new business?

9
Financial Forecasting II (Real-Life Template 2)

How Can I use Financial Forecasting to come up with the right financial numbers for my new business?

10
Financial Management for Entrepreneurs

Some relevant articles that can help you understand financial management from a new business perspective.

Business Plan Writing

1
Business Canvas

How can I use Lean Thinking to come up with my business plan?

2
Business Plan Components

How do i structure the different components of the business plan?

Case Study

1
The Venture Presentation ( Real- Life Business Case )

How do I make a presentation out of my business plan if I need to present my idea to an audience?

2
The Business Plan ( Real-Life Case )

How can I use all the concepts learned to write a business plan?

3
Lessons and Advice for New Entrepreneurs

Some relevant articles that can help you understand what goes into starting a new company.

4
Thank You - Slides & eBook about Business Plan Writing

Conclusion and Additional Resources including the Ebook and All the Slides to the course.

5
Final Exam

This final exam tests the concepts you have learned during the course. Take this exam to evaluate how much you have learned and understood from the course. You should ideally take more than 90% in this exam.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

6 hours on-demand video
6 articles
Full lifetime access
Access on mobile and TV
Certificate of Completion

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