Be an International Business Professional
International Business, International Marketing, Market Research, Globalization, Export, Import, International Expansion
Analyze international business from a multi-centric perspective
Analyze market entry and market location decisions
How to successfully conduct International Market Research
Identify international business issues in advanced and emerging markets
Learn how to participate in trade fairs and how to find international Buyers
Understand the role and impact of political, economic, social and cultural variables in international business
Understand the role of social aid organizations such as the UN, EU, IMF and World Bank in facilitating international trade.
Understand the complete ins & outs of international business
This certification course will offer students with the knowledge, skills, and abilities to understand the global economic, political, cultural and social environment for understanding the international business context. It will also prepare students to critically evaluate, formulate and execute strategies to succeed in international business ventures. It provides insights on tools and practices that help to identify and interpret international business opportunities by analyzing international management and investment strategies. It also enables exploration of practical issues faced by business managers in international business situations.
Diagnostic Test
1
Introductory Practice Test 1
Attempt the attached questions to gauges your readiness for the course.
2
Introductory Practice Test 2
Attempt given 10 Multiple Choice Questions
Introduction to International Business
1
Introduction to International Business
2
Elements of International Business
3
Internationalization & Globalization
4
Important Terminologies of International Business
5
Are Products only Exported?
6
Difference between Domestic Marketing & Export Marketing
7
Risks of International Business and Participants in IB
8
Why do firms internationalize
9
Why you should study International Business
Cultural Dimension in International Business
1
What is Culture
2
Nature of Cross-Cultural Risk
3
Characteristics of Culture
4
What culture is not
5
The cultural iceberg
6
Lenses to understand culture
7
Cultural metaphors and role of language in culture
8
Quiz on Culture
Attempt the quiz to check your understanding after the session
Foreign Market Entry Strategies
1
Agenda of session
2
Categories of participants in International Business
3
What are focal firms
4
Entry strategies companies use
5
Factors to be taken into account before entering in international market
6
4 major deciding factors of entry strategy
7
Nature of Internationalization
8
Advantages and disadvantages of exporting
9
Intermediaries and Facilitators in International Business
10
Review of entry strategies
11
Quiz on Entry Strategies
Attempt the quiz to gauge your understanding on the topic
Emerging Markets
1
Agenda of Session
2
Types of Economies
3
Difference between Advanced, Developing and Emerging Markets
4
What makes Emerging Markets attractive
5
Risks of Emerging Markets
Regional Integration
1
Agenda of Session
2
What is regional integration and free trade area
3
Levels of regional integration
4
Advantages of regional integration
5
Dilemma of regional integration
6
What is WTO and its objectives
7
Quiz on Regional Integration and Emerging Markets
Attempt a combined quiz on Regional Integration and Emerging Markets.
Technicalities in International Business
1
Overview
2
Generalized System of Preference (GSP)
3
Free Trade Agreements (FTA)
4
Anti-Dumping (AD) & Counter-Vailing Duties (CVD)
5
Sanctions & Embargoes
6
Subsidies
7
Tariffs
Financial Environment in International Business
1
Basics of currency and risks of currency in International Business
2
Convertible and Non-Convertible Currencies
3
How currency rates are determined
Pricing in International Business
1
Factors on which international pricing depends on
2
Types of pricing
3
Transfer Pricing
4
Where Transfer Pricing occurs
5
What is Gray Marketing and how to cope up with Gray Marketing
6
Quiz on Financial environment and Pricing in International Business
Attempt a combined quiz on Financial Environment and Pricing in International Business
Payment Terms in International Business
1
Payment Terms in International Business
2
What is Counter Trade
International Exhibitions and Trade Fairs
1
Trade fairs and their importance
2
How to choose the right exhibitions
3
Pre-reqs of participation
4
What to take on Exhibition/International travel
Feasibility & International Market Research
1
What is an international market feasibility
2
What is Harmonized System (HS) Code
3
Sources of data collection
Export Documentation
1
Export Documentation
Incoterms 2020
1
What is Incoterm and its importance in IB
2
Updated Incoterms version 2020
International Certifications
1
What is Certification
2
Famous international certifications
3
How certifications help organizations
4
How to apply for a certification
How to find international buyers
1
How to find international buyers
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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