An Advanced Guide to Social Media Management
Gain Followers, Create Engaging Content, Negotiate Influencer Partnerships & Land Your Dream Job Using Instagram
Social media management
Social media marketing
Social media 2019
Influencer partnerships
Influencer marketing
Instagram growth
Social media strategy
From content creation to hashtag strategy – From large brands to local businesses: In this course, you will learn all of the in’s and out’s of the social media management industry. Learn to negotiate with influencers, find a $100,000 social media management job, strategize your demographic, utilize analytics, master the algorithm and more!
Introduction
1
About Your Instructor
2
How I Became a Social Media Manager
General Account Setup
1
The Proper Profile Image
2
Setting up an Account Bio
3
Why Your Focus Should be on Instagram
4
Knowing Your Competition
Content Creation
1
The #1 Rule for Content
2
The Different Types of Content
3
Building a Post
4
Creating a Posting Schedule
5
Event + Seasonal Focused Content
6
Planning the Aesthetic
7
Recycling Content
8
How to Create and Edit Engaging Content
9
Content Shortcuts
10
Content Do's & Don'ts
Building an Audience
1
Building a Framework
2
Knowing Your Demographic
3
Utilizing Instagram Stories
4
Different Ways to Work Around the Algorithm
Posting Strategy
1
Mastering the Algorithm
2
Hashtag Strategy
Analytics
1
Utilizing Iconosquare
2
The #1 Most Important Statistic (That Everyone Forgets to Track)
3
Screenshots on Screenshots
Influencer Marketing
1
Knowing the Terminology
2
Knowing an Influencers Value
3
Large Influencers vs Micro Influencers
4
Spotting Fake Followers
5
Collaboration vs Paid Post
6
How to Reach Out to an Influencer
7
How to Reach Out to and Influencer - PDF
Getting a Job - How To
1
Tailoring Your Career To Your Interests
2
Why You Need an Infographic Resume
3
3 Items to Make Your Application Stand Out
4
What Skills You Need to Master Beforehand
5
Social Media Manager Cover Letters
6
Social Media Manager Cover Letters - PDF
7
Searching for a Social Media Job Online
8
Getting a Job Through a Creative Agency
9
Agencies vs Brands
10
*NEVER Give Away the Keys to the Castle
11
Selling a Client
12
Pros & Cons to Being a Social Media Manager
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
Community
- Connect
- Jobs
- Events
- Forums
- Groups
For Professionals
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For Businesses
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Partnership Opportunities
- Sponsorships
- Advertise with us
- List your Business
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